B0 makes for an ideal format choice for posters as it offers more than sufficient space for you to include as much design and content. For instance, you can showcase your brand’s top products as well as details about any running promotions. You can also include information about events your company is planning to sponsor such as special guests, schedule, any contests which are included in the event. With this much space, you will not run out of things to include on your promotional material.
Furthermore, this size is large enough for people to notice, making it a reliable promotional material when posted in high-traffic areas such as malls, convention centres, cinemas or subway and train stations. This means people are more likely to be interested in what your brand has to offer and are more likely to retain details about it.
Despite its large size, it makes for a cost-efficient marketing investment as you only need a couple of these B0 format products set up in strategic locations to get your brand the publicity it deserves. This lets you save money while still able to enjoy a boost in brand exposure. While this format can be used for a number of printed medium such as banners and flags, it is most common as posters.
Overall, opt for the B0 format if you are going to use poster media and if you want to surely get your prospects’ attention. Its large size will certainly let you express your creativity more while increasing your brand’s publicity ten-fold. Feel free to
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Printing resolution for B0 Formats
To achieve a perfect quality image, set your resolution to 1414 x 1000 at 300 dpi. You should also remember to add a 3 mm bleed so as to avoid the end print from developing unsightly white borders. You can easily do this through the use of InDesign or Photoshop. With Photoshop, however, note that you have to add the bleed manually as it is not accounted for. You can also use our free template on the product page of the product you are trying to order.
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