Flyers & Leaflets
How Much Do Flyers Cost?
What is the best marketing strategy for businesses on a budget? The answer: flyer marketing. Flyers are one of the oldest marketing tools in history. Businesses have used this print product for decades to promote their goods and services.
The average cost of flyers is quite low. However, flyer prices change depending on the size, paper type, finish, and design. Regardless of the many factors for flyer printing, they are one of the cheapest print marketing materials on the market.
Where does one get cheap flyers?
Online printers are one of the best places that offer the best prices for cheap flyers. The higher the quantity ordered, the cheaper it is per flyer. Flyer prices go down even further when there’s a special sale or discount code you can use upon checkout.
Price depending on the size
Size is really a determinant factor for flyers. For example, ordering 5,000 A5-size flyers is much cheaper at £48, compared to 5,000 A4-size flyers at £91. Most of the time, the rule is: the bigger the size, the higher the price. It also depends on whether or not you decide to use both sides of the paper. Having a design on both sides will also up the price a bit.
Price depending on the paper thickness
The cost of flyers also depends on the paper’s thickness. For instance, a 135 gsm A5-size flyer only costs £48 for 5,000. Meanwhile, the same flyers of the same quantity cost £92 if you print on 250 gsm paper. As with size, the rule is: the thicker the paper, the higher the price.
Price depending on the paper finish
The paper finish can also affect flyer costs. For example, 5,000 pieces of 250 gsm A5-size writable uncoated flyers are more expensive at £234 compared to an order with a matt finish at £72.
The smallest decisions in your flyer printing can change the flyer prices. Take a step back and review your marketing strategy. Only then can you determine what kind of flyer printing is the most cost-effective choices for your business.