Stickers are awesome right? It may not cross your mind very often, however, those pieces of sticky paper, when featuring an amusing message or supportive slogan, are always a lot of fun. People always love getting free stickers in magazines, in goody bags, or even at parties and events. But did you know that stickers and labels
can also mean serious business? Advertisers and brands are constantly thinking up original and creative ways to use stickers as part of their marketing campaigns. A well-placed sticker can be one of the most powerful and effective forms of advertising in your arsenal. If you are doing it right, your customers won’t even realise that they are looking at an advert. If you’re interested in more creative examples of how you can use stickers, you can check out our blog post about effective sticker marketing
Making the best stickers for you
Having to design your own stickers and figuring out how to get them printed the way you want can seem like an overwhelming task. However, it’s a lot easier than you would think, especially with our help at Helloprint. Here are a few things that you should think about when personalising your own stickers.
- Picking the shape and size of your stickers.
The very first thing to think about is deciding what shape and size you want your stickers to be. This is because your sticker designs will depend on this choice, so make sure you already have an idea of what kind of stickers you want before making this choice. For example, if you’re going for small sized stickers, you won’t be able to fit much more than just a logo on it. If the sticker design you have in mind consists of a lot of text, then it would be a good idea to go for a larger sticker in order to ensure that your customers can read your stickers.
- Using the right colours and typography for your stickers.
The main benefit of stickers is that they grab a person’s attention. However, to do so successfully, they need to look appealing. So, it is crucial that you make your stickers colourful with good contrast so that they stand out. Additionally, be sure to use a clear and easy to read font type and size to ensure that your customers can read your message with ease.
- Incorporate your brand and a call to action to your stickers.
As mentioned before, there are many creative uses for stickers as a promotional tool. If you want to mention something special about you have to offer then you can communicate this effectively by placing a sticker on a flyer or a piece of packaging. For example, if you really want to emphasise a special sale or discount you have on a product, then using a sticker can be a sure-fire way to draw attention to your special deals. As they will stand out among other products placed around them that are without a sticker, giving you an opportunity to communicate a message or your logo to them. This way you will receive more attention from your customers towards both your brand and your products.
Are you still feeling worried about making the perfect design for your stickers? we at Helloprint are happy to help with our easy to use online sticker design tool for you to use. Where you can choose one of our many free online sticker templates and make your very own custom stickers with ease. Should you still run into trouble then you can always contact us! At Helloprint we stride to make everything as easy as possible for you and want to help you in any way you need.